Before World War II, solely 10% of American engagement rings contained a diamond. While the first section of the marketing marketing campaign consisted of market analysis, the promoting part began in 1939. One of the first elements of this marketing campaign was to coach the basic public concerning the four Cs . Ultimately, the De Beers campaign sought to influence the patron that an engagement ring is indispensable, and that a diamond is the one acceptable stone for an engagement ring. The sales of diamonds in the United States rose from $23 million to $2.1 billion between 1939 and 1979. From solitaire to split-band; easy to complex, our hand-cast diamond engagement rings are one-of-a-kind.

• First, if you already have a well-fitting ring, measure the inside diameter with a precise measuring device, ideally a calliper.
• Being master jewel-smiths ourselves, we know that we handcraft your diamond engagement jewelry to the highest standards.
• MiaDonna Delphine Engagement RingShop at MiaDonna External link Arrow An arrow icon, indicating this redirects the person.”
• Being jewellery-makers ourselves, we’re have an in-depth understanding of diamond setting kinds that can assist you obtain the proper look.

So, when selecting your carat measurement, make sure to contemplate the entire 4 Cs of your diamond. It’s exhausting to not catch a glimpse of this hanging emerald-cut ring. The four sensible round diamonds perfectly framing the middle stone is utter perfection. Simplicity is vital in terms of longevity, and solitaires will endlessly stand the test of time.